Sunday, August 23, 2009

Playing with Bus Shelters

Bus shelters can quickly become background items we seldom notice. A few years ago, I noticed some advertising firms converted a whole shelter into an advert, or built a roof structure that totally modified the appearance of the shelter.

Around Ottawa, we have seen the Casino de Lac Lemy ads that convert a glass shelter into a Carribean-looking poker hut.

I enjoyed this shelter, in Toronto, with fake frost on the windows and snow on the roof. It's part of a beer campagin to complete the phrase "colder than..."

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